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BTL Radio Podcast – Ep 042: Personality as Product 2, PewDiePie and Bodega


Hello Enthusiacs! Another day, another Youtube controversy. This week we welcome community expert Chris back to join our sequel discussion to managing personality as a product. From PewDiePie, to former Googlers putting themselves up front for a tone deaf headline for their company Bodega, we wade back in and dig deeper into the implications of these events.


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Behind the Line Radio is a podcast companion to the Behind the Line article series by Kynetyk, a a veteran of the games industry. We discuss news and aspects of the video games industry from an inside the industry perspective for audiences outside of the industry. If there is a topic you would like to hear us discuss, please write in to or follow @kynetykknows

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